London prepares to save surprise, welcome the world
LONDON (MCT) — These 2012 Olympics have been dubbed The Twitter Games, the first in history to feel a major impact from social media as athletes share everything from their patriotic feelings to their lunch choices with legions of followers. Already, a racist 140-character joke by Greece’s star triple jumper Voula Papachristou got her expelled from the Olympics on Wednesday, making her the first athlete in history to lose her spot for a social media posting.
On the brighter side, Oscar-winning Slum Dog Millionaire director Danny Boyle, the man behind Friday’s Opening Ceremonies, was able to use Twitter to keep details of the show under wraps. After some details began to leak out at the beginning of the month, Boyle put a hash-tag to the situation. He created #savethesurprise, which immediately went viral. The idea was to urge anyone who knew anything about the ceremony to keep it a secret. So far, it seems to be working.
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